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By Staff Reporter : PNG Today

EMTV and Australia's Channel Seven in Exciting new partnership

Australia’s most popular breakfast TV show, Sunrise, to premier on ‘Your NambawanToWatch EMTV’ tomorrow (Tuesday, March 1).
Papua New Guineans across the country will have the opportunity to wake up to ratings powerhouse and all-round breakfast TV favourite, Channel 7’s Sunrise, from tomorrow morning onwards, on EMTV.
Starting at 5.30am tomorrow, EMTV viewers will be able to see Australia’s most popular breakfast television program on free-to-air TV, for the first time in PNG.
The Sunrise announcement is the first of many exciting things to come from EMTV in 2016, with the station signing a content exchange agreement between the two broadcasters.
The Seven Network is the second most-watched Australian commercial free-to-air network, and is currently owned by Seven West Media Limited.
In 2011, Seven Network was at the top of the ratings for total viewership for each of the 40 weeks that ratings were recorded.
As of 2014, it was the second largest network in the country in terms of population reach.
Sunrise is co-hosted by David ‘Kochie’ Koch, one of Australia’s foremost business and finance commentators, and Samantha Armytage, an experienced career Australian broadcast journalist with Channel Seven.
Media Niugini Limited Chief Executive Officer, Bhanu Sud, says this exciting addition to EMTV’s morning program line up will boost EMTV’s growing number of viewers; and give Channel Seven close to six million viewers of their most popular program.
“This is the start of many exciting things to come for EMTV, particularly in terms of our free-to-air content in 2016. Sunrise is the first big announcement for us, and we’re thrilled to give Papua New Guineans across the country the opportunity to watch Australia’s most popular breakfast television show.
“There is already a large following for Sunrise in PNG, through its pay-per-view cable market, but this agreement between EMTV and Seven will see a legitimate push for quality content that isn’t being illegally shared to unsuspecting PNG viewers,” Mr Sud said.

Posted by Staff Reporter : PNG Today on 3:14 AM. Filed under . You can follow any responses to this entry through the RSS 2.0. Share this Article

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