BSP ANNOUNCED AS NAMING RIGHTS SPONSOR OF PNG GAMES

The Host Organising Committee (HOC) of the 6th PNG Games is delighted to announce BSP as the Naming Rights Sponsor for the event, to be staged in Lae in November.

BSP is one of the foremost Papua New Guinean and Pacific brands, recognised for a dynamic and innovative culture that still remains true to its Melanesian heritage.

With the largest branch, rural and electronic banking networks in PNG, BSP has in the past five years transformed itself into a world-class emerging market bank that strives to implement international best practice in every facet of its business.

The PNG Games is also focused on transformation. With improved ground organisation, transport, and facilities, the HOC is committed to taking PNG’s largest sporting event to a new level in 2014. Its new partnership with BSP will make this goal much more achievable.

The recent appointment as a PNG Games Ambassador of sprint champion Toea Wisil, who is already a BSP Brand Ambassador, underlines the shared values and aspirations of the two organisations.

BSP Group CEO Robin Fleming said it is with immense pleasure that BSP has joined the 6th PNG Games as Naming Rights Sponsor and that the bank’s commitment and goal is for the successful completion of these Games.

“The PNG Games are an exciting and uniquely PNG Sporting and Cultural event. We are proud of our PNG heritage, and we are proud of our sporting, community and environmental achievements. Our home is in PNG, and we see no limitations to the potential of our people, of our country, or of our Region,” Mr Fleming said.

“Our BSP Brand Ambassador, Toea Wisil, who is also the 6th PNG Games Ambassador, is a fine example of how these Games can identify local talent who have potential to become world class athletes. We see the potential all 9,000+ athletes, that is why BSP is committed to work with the Host Organising Committee to promote the 6th PNG Games in a positive and inclusive way,” Mr Fleming added.

Phil Franklin, Chairman of the Host Organising Committee, said: “The partnership between the PNG Games and BSP is significant for the development of sport in this country. The PNG Games provides athletes with a pathway to a higher standard of competition. As the major sponsor of both the PNG Games and the 2015 South Pacific Games, BSP links the athlete’s journey from the PNG Games to the Pacific Games on home soil”.

PNG Games Chief Executive Officer, Materua Tamarua, said: “Securing PNG’s leading bank as the Naming Rights Sponsor is fitting as the Games promote and develop national unity and provincial pride through participation in sports. The Games will see a record number of athletes participate, and sports played. The impact of the PNG Games will certainly be greater thanks to the partnership with BSP.’